NHS Ayrshire & Arran’s Quit your Way team is joining forces with Ash Scotland to help people #befree by not taking up smoking in the first instance.

The #befree awareness campaign highlights three key ways people can be fitter, happier, better off and achieve more by being smoke-free.

Today, it is young adults aged 16–24 who are most at risk of taking up smoking.

Elaine Young, Assistant Director for Public Health and Health Improvement Lead, said: “We are delighted to support Ash Scotland’s campaign specifically aimed at young adults who may be considering taking up smoking.”

For help, call the Quit Your Way team free on 0800 783 9132, or email QYWAyrshire@ aapct.scot.nhs.uk